BROOKLYN, (N.Y.) (November 05, 2021) – The Premier Hockey Federation today announced a partnership introducing Sailun Tire as the ‘Official Tire of the PHF’ for the 2021-22 season. A leading global tire manufacturer and top provider of quality products in the value tire segment, Sailun Tire will be visible at all games in all six PHF markets and on various broadcast and digital properties beginning when the puck drops on opening weekend.
“Right from the start our meetings with Sailun Tire were all about their desire to support women’s sports and women’s hockey in particular,” said PHF Commissioner Tyler Tumminia. “It’s exciting to welcome Sailun Tire to the PHF family and we look forward to building this partnership and growing the game together.”
Sailun Tire has long been aligned with hockey, particularly in Canada, as an official sponsor of the AHL’s Toronto Marlies for the past four seasons in addition to sponsorship in over 80 arenas across the country with rink boards, events, and youth team sponsorships.
“We’re very excited about this partnership and hope to make it part of our annual marketing campaign,” said Mark Pereira, Sailun Tire Director of Marketing – North America. “Hockey is a core part of our office culture in both Canada and the United States, so we’re thrilled to be on board and looking forward to finding additional ways to work together to promote the sport.”
Opening weekend of the PHF season begins on Saturday November 6 with all six teams in action.
About Sailun Tire
Sailun Tire is a leading global tire manufacturer and top provider of quality products in the value tire segment. The Sailun mission is to deliver the best products and customer experience in the tire industry. Sailun engineers, designs, manufactures and supports a full lineup of surprisingly affordable tires in a wide range of popular sizes for countless cars, crossovers, trucks and SUVs, plus a wide range of commercial vehicle tire applications. VISIT SAILUNTIRE.COM FOR MORE INFORMATION.
About Premier Hockey Federation (PHF)
The PHF is the home of professional women’s hockey in North America. Established in 2015 as the National Women’s Hockey League, the NWHL rebranded to become the PHF in 2021 and maintains the mission to provide strong role models and fuel the continued growth of the sport. The league is made up of the Boston Pride, Buffalo Beauts, Connecticut Whale, Metropolitan Riveters, Minnesota Whitecaps, and the Toronto Six who all compete annually for the Isobel Cup. For more information visit premierhockeyfederation.com.