PRI Represents All Forms of Motorsports: Interview with Jim Liaw, General Manager of Performance Racing Industry

Jim Liaw, formerly of Formula DRIFT, and now General Manager of Performance Racing Industry (PRI), stopped by our booth at SEMA 2022 for a chat. He lets us know what PRI was doing during the show. He also let our audience know exactly what goes on at the PRI show. He also goes on to explain how things at the highest motorsport level trickle down to the street level for everyday enthusiasts outside of the industry. To learn more about PRI, visit PerformanceRacing.com.

Related Articles

PAS365 #Rally2FD - Toronto to Englishtown PAS365 #Rally2FD - Toronto to Englishtown
Join us for an exhilarating weekend road trip as PAS365 proudly organizes the Rally 2 FD, taking you from Toronto to Formula Drift: Englishtown, NJ...
MCP Pre-Preg Carbon Fiber Spoiler for Tesla Model 3/Model S MCP Pre-Preg Carbon Fiber Spoiler for Tesla Model 3/Model S
Mackin Carbon Products’ pre-preg carbon fiber spoiler for Tesla Model 3 and Model S is available in three different types of carbon fiber: wet carbon...
Wide and Boosted: Luis Hernandez Santos' 2002 Honda S2000 Wide and Boosted: Luis Hernandez Santos' 2002 Honda S2000
With custom parts and modifications like the Sheepey built turbo setup and the Rocket Bunny kit, Luis "Chuche" Hernández Santos still has plans up...
An Odd Customer Request at Inc Ridez An Odd Customer Request at Inc Ridez
Inc Ridez is a custom audio/video and upholstery shop in Surrey, British Columbia, Canada. The owner and operator, Roop Gossal, was awarded as a Top...
Don’t Call It A Comeback: Brandon Rendon 1998 Acura Integra LS Don’t Call It A Comeback: Brandon Rendon 1998 Acura Integra LS
Building something from the ground up yourself can bring you the highest highs in terms of satisfaction, but losing it all in one fell swoop can put...
Neil Tjin Has Big Plans For This One! Neil Tjin Has Big Plans For This One!
Neil Tjin has a long history building sport tuner cars, and his most recent project has us stoked. He recently took possession of an S15 Silvia that...